Real Estate Investing in Appleton, Wisconsin (54913)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Outagamie County • Population: 24,366 • Data updated: September 2026

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Should you buy in 54913 (Appleton, WI)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (68/100)

Mixed signals — some positives, some negatives. Worth considering but not a slam-dunk.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
CLEAN

No major risk flags on the data we track.

What’s happening in Appleton, WI (54913)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $485,435
Avg Monthly Rent $1,644
1% Rule ✗ Does Not Meet
Median Income $98,125
% Renters 30.0%

Market Analysis: 54913 Appleton

ZIP 54913 inside Outagamie County looks affordable on the surface — median value of $485K — but the discount exists for reasons that a careful buyer should understand before committing.

Distressed does not mean uninvestable. It means the margin for error is thinner. ZIP 54913 rewards the prepared, punishes the overconfident, and leaves the math unchanged either way.

The gap between 54913 and stronger Appleton ZIPs is not closing quickly. Investors should weight long-horizon assumptions accordingly.

Who lives in 54913 is part of why the ZIP is priced as it is. The demographic profile requires hands-on management, tight screening, and local knowledge.

Experienced landlords with local relationships tend to find 54913 workable. Turnkey investors from out of state usually find the numbers do not hold up in practice.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Appleton:

C+ Average
Buy Confidence Score: 66/100
Affordability
10/25
Appreciation
22/25
Stability
13/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 4.9× the median income
Value Trend
Rising (+7.4%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $1,644/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Appleton, WI Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
4.3%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Appleton, WI metro data
🏠

Property Strategy for 54913

Which property type performs best in this market?

Best for Cash Flow
3BR
3.4% cap rate
Best for Appreciation
2BR
+8.5% 5yr CAGR
Best Overall Value
4BR
$129,988/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $371,727 $1,460 2.8% +8.5% $185,863
3BR $428,650 $2,010 3.4% +8.0% $142,883
4BR $519,951 $2,100 2.9% +7.7% $129,988
5BR $681,541 +7.8% $136,308

Market Trends

Home Value History (with trend line)

$507K$445K$383K$321K$259K$198KJul 2006Jul 2016Jul 2026

Rent History (with trend line)

$1,776$1,744$1,711$1,678$1,646$1,613Feb 2026Apr 2026Jun 2026

📊 How Does 54913 Compare?

Metric 54913 Appleton Appleton, WI Wisconsin
Home Value $485,435 $288,194 N/A $320,446
5-Year CAGR 6.8% 8.2% N/A 7.3%
Avg Rent $1,644 $1,333 N/A -
Cap Rate 2.6% 3.0% - -
💡 Why Invest in 54913? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

📊 See where this ZIP ranks in our Best-of lists →
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 54913 (Appleton, WI). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
2.6%
Low
5yr Growth
+6.8%
Strong

📉 Market Crash Risk Index

Based on Appleton, WI metro

0/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
0/3
26%
Days Pending
0/2
0 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $485,435
Monthly Rent $1,644
Price-to-Rent 24.6:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 4.1%
Cap Rate 2.6%
5-Year IRR 9.5%

📈 Home Appreciation

1-Year +7.4% ▲
3-Year CAGR +5.6% ▲
5-Year CAGR +6.8% ▲
10-Year CAGR +7.0% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 2.6%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (2.6%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
2.5%
Low risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+6.8%
Growing
Eviction process: Fast Rent control: Favorable

Demographics in 54913

Population: 24,366

💰 Median Household Income
$98,125
This area
$98,125
State
$73,177
USA
$74,580
🏠 Renter Occupied
30.0%
This area
30.0%
State
22.0%
USA
34.0%
💼 Unemployment Rate
1.8%
This area
1.8%
State
-1.8%
USA
3.7%
🎓 College Educated
46.8%
This area
46.8%
State
17.1%
USA
33.7%
👤 Median Age
39.4 years
This area
39.4 years
State
35.3 years
USA
38.9 years
🏚️ Vacancy Rate
2.5%
This area
2.5%
State
17.1%
USA
10.5%
👥 Population by Ethnicity
White 90.2%
Other/Mixed 3.9%
Asian 3.6%
Black/African American 2.3%
Hispanic/Latino 1.6%
👶 Under 18
23.5%
This area
23.5%
USA
22.0%
👴 65 and Over
15.5%
This area
15.5%
USA
17.3%
📊 Poverty Rate
1.0%
This area
1.0%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 54913

C+ Avg School Grade
3 Schools
21.4:1 Avg Class Size
$14,625 Avg Per Pupil

Schools in This ZIP Code

A Very Good

Freedom Elementary

📚 Pre-K – 05 Elementary
👥
708 Students
👨‍🏫
13.8:1 Class Size
💰
$14,361 Per Student
B Good

North High

📚 09 – 12 High School
👥
1,612 Students
👨‍🏫
17.8:1 Class Size
💰
$14,757 Per Student
D Needs Improvement

Fox Cities Leadership Academy

📚 09 – 12 High School Charter
👥
49 Students
👨‍🏫
32.7:1 Class Size
💰
$14,757 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

4 Nearby 6,487 Off-Campus Students
C+
Fox Valley Technical College
10,995 students · 4.9 mi
C+
Lawrence University
1,410 students · 5.5 mi
C
Academy of Beauty Professionals
77 students · 6.0 mi
C+
The Salon Professional Academy-Appleton
85 students · 6.3 mi

Investor Insight: With 6,487 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

How much does a house cost in Appleton, WI?

In Appleton, WI the median home value sits at $485K. Against the broader WI market, that reads as reasonable for most investors.

Is Appleton, WI a good market for buy-and-hold investors?

Investors tracking Appleton, WI will find a 3.0/5 rating supported by $485K median home values and $1,644/mo rents. That profile suits long-term holders targeting steady returns.

Is Appleton, WI better for rentals, flips, or BRRRR?

For Appleton, WI, careful cash-flow rentals with hands-on management is the standard investor playbook. The market structure makes it a reasonable default approach.

Is house hacking profitable in Appleton, WI?

House hacking in Appleton, WI is reasonable to execute. Prices around $485K and rents of $1,644/mo solid owner-occupant economics.

How do landlord-tenant laws work in Appleton, WI?

WI law landlord-friendly for landlords, and Appleton inherits those rules. Investors should still review local ordinances for rental licensing.

You know 54913 now. You don’t know where it ranks.

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How 54913 ranks in Appleton, WI

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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