Real Estate Investing in Madison, Wisconsin (53713)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Dane County • Population: 23,744 • Data updated: September 2026

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Should you buy in 53713 (Madison, WI)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (61/100)

Mixed — home prices are stretched relative to local incomes. Run the math on your specific situation.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
CLEAN

No major risk flags on the data we track.

What’s happening in Madison, WI (53713)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $366,041
Avg Monthly Rent $1,476
1% Rule ✗ Does Not Meet
Median Income $53,452
% Renters 68.4%

Market Analysis: 53713 Madison

Not every below-median market is a bargain. Madison's 53713 ZIP shows signals that favor experienced operators who can absorb the risk $366K pricing implies.

Distressed does not mean uninvestable. It means the margin for error is thinner. ZIP 53713 rewards the prepared, punishes the overconfident, and leaves the math unchanged either way.

The gap between 53713 and stronger Madison ZIPs is not closing quickly. Investors should weight long-horizon assumptions accordingly.

Employment concentration in 53713 leans toward sectors with higher volatility. The demographic consequence is income fluctuation that investors need to factor into their pro forma.

The 53713 ZIP fits a narrow investor profile — hands-on, patient, and willing to accept that the cap rate on paper is not the cap rate in reality.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Madison:

C+ Average
Buy Confidence Score: 63/100
Affordability
5/25
Appreciation
22/25
Stability
13/20
Timing
8/15
Rental backup
15/15
Affordability
Expensive
Homes cost 6.8× the median income
Value Trend
Rising (+4.1%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $1,476/mo if you need to move
Market Conditions
BALANCED
Even conditions for buyers and sellers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
⚖️
BALANCED MARKET
Madison, WI Metro Area
Even conditions for buyers and sellers
36 days
Average time to sell
Average
10.5%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Madison, WI metro data
🏠

Property Strategy for 53713

Which property type performs best in this market?

Best for Cash Flow
2BR
4.7% cap rate
Best for Appreciation
2BR
+10.1% 5yr CAGR
Best Overall Value
2BR
$114,895/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $229,790 $1,500 4.7% +10.1% $114,895
3BR $381,549 $1,980 3.7% +8.0% $127,183
4BR $489,932 $2,220 3.3% +8.2% $122,483

Market Trends

Home Value History (with trend line)

$390K$337K$284K$231K$178K$125KJul 2006Jul 2016Jul 2026

Rent History (with trend line)

$1,528$1,405$1,282$1,160$1,037$914Feb 2021Nov 2023Jul 2026

📊 How Does 53713 Compare?

Metric 53713 Madison Madison, WI Wisconsin
Home Value $366,041 $306,543 N/A $320,446
5-Year CAGR 6.4% 5.6% N/A 7.3%
Avg Rent $1,476 $1,679 N/A -
Cap Rate 3.1% 2.8% - -
💡 Why Invest in 53713? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

68% of households rent in this area, creating consistent tenant demand for landlords.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 53713 (Madison, WI). Anonymous, moderated, never written by AI.

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Property managers serving Dane County

Manage rentals here? List your business →

Evans Property Management Services, LLC (PRIMA™) offers pet-friendly apartments and rentals in and around Madison, WI. summary from their website

Small multifamily
Unclaimed — is this your business? Claim it free

Kader Property Management offers residential and multi-family property management services in Madison. summary from their website

Single-familySmall multifamily
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Madison Property offers apartments and housing for rent in Madison, WI. summary from their website

Small multifamily
Unclaimed — is this your business? Claim it free

Listings are shown for convenience — Repit doesn’t endorse or vet these companies. Ratings shown come only from email-verified visitors.

Investability
Good
Cap Rate
3.1%
Low
5yr Growth
+6.4%
Strong

📉 Market Crash Risk Index

Based on Madison, WI metro

0/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
0/3
32%
Days Pending
0/2
36 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $366,041
Monthly Rent $1,476
Price-to-Rent 20.7:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 4.8%
Cap Rate 3.1%
5-Year IRR 9.5%

📈 Home Appreciation

1-Year +4.1% ▲
3-Year CAGR +5.0% ▲
5-Year CAGR +6.4% ▲
10-Year CAGR +7.7% ▲

🏠 Rent Trends

1-Year +11.0% ▲
3-Year CAGR +5.2% ▲
5-Year CAGR +8.3% ▲
Negative Leverage — IRR / Tax Play Cap Rate: 3.1%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (3.1%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
3.2%
Low risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+6.4%
Growing
Eviction process: Fast Rent control: Favorable

Demographics in 53713

Population: 23,744

💰 Median Household Income
$53,452
This area
$53,452
State
$73,177
USA
$74,580
🏠 Renter Occupied
68.4%
This area
68.4%
State
22.0%
USA
34.0%
💼 Unemployment Rate
1.3%
This area
1.3%
State
-1.8%
USA
3.7%
🎓 College Educated
38.7%
This area
38.7%
State
17.1%
USA
33.7%
👤 Median Age
30.1 years
This area
30.1 years
State
35.3 years
USA
38.9 years
🏚️ Vacancy Rate
3.2%
This area
3.2%
State
17.1%
USA
10.5%
👥 Population by Ethnicity
White 55.2%
Other/Mixed 28.5%
Hispanic/Latino 21.8%
Black/African American 12.5%
Asian 3.8%
👶 Under 18
19.1%
This area
19.1%
USA
22.0%
👴 65 and Over
10.1%
This area
10.1%
USA
17.3%
📊 Poverty Rate
18.2%
This area
18.2%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 53713

A Avg School Grade
7 Schools
10.5:1 Avg Class Size
$20,303 Avg Per Pupil

Schools in This ZIP Code

A+ Excellent

Leopold Elementary

📚 Pre-K – 05 Elementary
👥
623 Students
👨‍🏫
11.3:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Lincoln Elementary

📚 Pre-K – 05 Elementary
👥
385 Students
👨‍🏫
11.8:1 Class Size
💰
$20,303 Per Student
A+ Excellent

James Wright Middle

📚 06 – 08 Middle
👥
259 Students
👨‍🏫
10.8:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Southside Elementary School

📚 Pre-K – 05 Elementary
👥
357 Students
👨‍🏫
12.1:1 Class Size
💰
$20,303 Per Student
A Very Good

Badger Rock Middle

📚 06 – 08 Middle Charter
👥
99 Students
👨‍🏫
10.8:1 Class Size
💰
$20,303 Per Student
B Good

One City Elementary School

📚 Pre-K – 05 Elementary Charter
👥
283 Students
👨‍🏫
11.9:1 Class Size
B Good

One City Preparatory Academy

📚 06 – 07 Middle Charter
👥
53 Students
👨‍🏫
4.7:1 Class Size

Nearby Schools (5 more)

Schools in adjacent ZIP codes that may serve this area

A+ Excellent

Cherokee Heights Middle

📚 06 – 08 Middle
📍 4301 Cherokee Dr, Madison
👥
537 Students
👨‍🏫
11.8:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Huegel Elementary

📚 Pre-K – 05 Elementary
📍 2601 Prairie Rd, Madison
👥
422 Students
👨‍🏫
11.7:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Midvale Elementary

📚 Pre-K – 02 Elementary
📍 502 Caromar Dr, Madison
👥
372 Students
👨‍🏫
11.3:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Milele Chikasa Anana Elementary School

📚 Pre-K – 05 Elementary
📍 6323 Woodington Way, Madison
👥
454 Students
👨‍🏫
11.1:1 Class Size
💰
$20,303 Per Student
A+ Excellent

Thoreau Elementary

📚 Pre-K – 05 Elementary
📍 3870 Nakoma Rd, Madison
👥
398 Students
👨‍🏫
11.6:1 Class Size
💰
$20,303 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

8 Nearby 7,911 Off-Campus Students
C
Edgewood College
2,001 students · 2.0 mi
C+
Aveda Institute-Madison
85 students · 2.5 mi
B+
University of Wisconsin-Madison
49,605 students · 2.7 mi
D
University of Wisconsin-System Administration
0 students · 2.7 mi
C
Academy of Beauty Professionals
65 students · 5.1 mi
C
East-West Healing Arts Institute
44 students · 5.1 mi
D
Paul Mitchell the School-Madison
52 students · 5.9 mi
C+
Madison Area Technical College
13,281 students · 6.7 mi

Investor Insight: With 7,911 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

How does Madison, WI rate as a rental market?

Madison, WI posts an investability rating of 3.0/5, with median home values near $366K and average rents around $1,476/mo. That combination puts it in the sturdy tier for investor interest.

Are there empty rentals in Madison, WI?

Rental vacancy in Madison, WI is elevated. Investors should budget normal turnover but not chronic empty units.

Is Madison, WI good for landlords?

Landlord-friendliness in Madison, WI is landlord-friendly. Eviction timelines and lease enforcement are considered reasonable by most property managers.

Does house hacking work in Madison, WI?

House hacking in Madison, WI is a challenging. With home values around $366K and rents at $1,476/mo, owner-occupants can offset a meaningful share of PITI.

How strong are rents in Madison, WI?

Rents in Madison, WI run near $1,476/mo. Compared with median home prices of $366K that produces solid gross yields for typical rentals.

You know 53713 now. You don’t know where it ranks.

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How 53713 ranks in Madison, WI

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Cash Flow → Appreciation → Affordable →
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