Real Estate Investing in Kennesaw, Georgia (30144)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Cobb County • Population: 58,389 • Data updated: September 2026

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Should you buy in 30144 (Kennesaw, GA)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (68/100)

Mixed signals — some positives, some negatives. Worth considering but not a slam-dunk.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
CLEAN

No major risk flags on the data we track.

What’s happening in Kennesaw, GA (30144)?

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3.0/ 5

Investability

Overall investment appeal

2.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $385,818
Avg Monthly Rent $1,699
1% Rule ✗ Does Not Meet
Median Income $82,665
% Renters 40.2%

Market Analysis: 30144 Kennesaw

ZIP 30144 inside Cobb County looks affordable on the surface — median value of $386K — but the discount exists for reasons that a careful buyer should understand before committing.

Rent of $1,699/mo on a $386K basis reads well until vacancy, delinquency, and capex enter the model. The honest cap rate in 30144 sits below the stated 0.0% once reality is priced in.

In the broader GA picture, 30144 is a reminder that not every low-priced ZIP is a value-add opportunity — some are simply distressed, and the difference matters.

From an investor standpoint, 58,389 residents fill the ZIP, renter turnover runs higher than neighboring postal codes and delinquency risk is a real line item rather than a theoretical one.

The 30144 ZIP fits a narrow investor profile — hands-on, patient, and willing to accept that the cap rate on paper is not the cap rate in reality.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Kennesaw:

C+ Average
Buy Confidence Score: 67/100
Affordability
10/25
Appreciation
18/25
Stability
14/20
Timing
10/15
Rental backup
15/15
Affordability
Moderate
Homes cost 4.7× the median income
Value Trend
Declining (-0.5%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $1,699/mo if you need to move
Market Conditions
COOL
More inventory, negotiating room for buyers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
❄️
COOL MARKET
Atlanta-Sandy Springs-Alpharetta, GA Metro Area
More inventory, negotiating room for buyers
71 days
Average time to sell
Slow
10.0%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Atlanta-Sandy Springs-Alpharetta, GA metro data
🏠

Property Strategy for 30144

Which property type performs best in this market?

Best for Cash Flow
2BR
6.1% cap rate
Best for Appreciation
2BR
+8.4% 5yr CAGR
Best Overall Value
5BR
$104,416/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $262,127 $2,220 6.1% +8.4% $131,063
3BR $355,293 $2,660 5.4% +7.9% $118,431
4BR $432,378 $3,180 5.3% +7.7% $108,095
5BR $522,078 +8.3% $104,416

Market Trends

Home Value History (with trend line)

$425K$363K$301K$240K$178K$116KJul 2006Jul 2016Jul 2026

Rent History (with trend line)

$1,865$1,702$1,538$1,375$1,211$1,048Jul 2016Jul 2021Jul 2026

📊 How Does 30144 Compare?

Metric 30144 Kennesaw Atlanta-Sandy Springs-Alpharetta, GA Georgia
Home Value $385,818 $432,373 N/A $329,538
5-Year CAGR 4.3% 4.5% N/A 7.8%
Avg Rent $1,699 $1,833 N/A -
Cap Rate 3.4% 3.3% - -
💡 Why Invest in 30144? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

A healthy rental market with 40% renter-occupied households ensures tenant availability.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 30144 (Kennesaw, GA). Anonymous, moderated, never written by AI.

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Property managers serving Cobb County

Manage rentals here? List your business →

All County Cumberland provides residential property management services in Cumberland, GA and surrounding areas, focusing on hassle-free rental for owners. summary from their website

Single-family
Unclaimed — is this your business? Claim it free

Henssler Property Management is a real estate partner for investors, offering services for single-family homes and multi-family homes. summary from their website

Single-familySmall multifamily
Unclaimed — is this your business? Claim it free

Property Management Unlimited is a family-owned company providing administrative, accounting, and management services for residential and commercial properties in several Georgia counties. summary from their website

Single-familySmall multifamilyCommercial
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Listings are shown for convenience — Repit doesn’t endorse or vet these companies. Ratings shown come only from email-verified visitors.

Investability
Good
Cap Rate
3.4%
Low
5yr Growth
+4.3%
Moderate

📊 Market Snapshot

Home Value $385,818
Monthly Rent $1,699
Price-to-Rent 18.9:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 5.3%
Cap Rate 3.4%
5-Year IRR 7.8%

📈 Home Appreciation

1-Year -0.5% ▼
3-Year CAGR -0.1% ▼
5-Year CAGR +4.3% ▲
10-Year CAGR +6.9% ▲

🏠 Rent Trends

1-Year -6.0% ▼
3-Year CAGR -1.5% ▼
5-Year CAGR +0.1% ▲
Negative Leverage — IRR / Tax Play Cap Rate: 3.4%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (3.4%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
4.3%
Low risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+4.3%
Stable
Eviction process: Fast Rent control: Favorable

Demographics in 30144

Population: 58,389

💰 Median Household Income
$82,665
This area
$82,665
State
$64,001
USA
$74,580
🏠 Renter Occupied
40.2%
This area
40.2%
State
29.9%
USA
34.0%
💼 Unemployment Rate
4.0%
This area
4.0%
State
-18.6%
USA
3.7%
🎓 College Educated
44.5%
This area
44.5%
State
-3.0%
USA
33.7%
👤 Median Age
32.8 years
This area
32.8 years
State
10.1 years
USA
38.9 years
🏚️ Vacancy Rate
4.3%
This area
4.3%
State
15.5%
USA
10.5%
👥 Population by Ethnicity
White 56.1%
Black/African American 23.3%
Other/Mixed 14.4%
Hispanic/Latino 11.1%
Asian 6.2%
👶 Under 18
20.9%
This area
20.9%
USA
22.0%
👴 65 and Over
10.7%
This area
10.7%
USA
17.3%
📊 Poverty Rate
6.7%
This area
6.7%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 30144

B+ Avg School Grade
6 Schools
14.0:1 Avg Class Size
$14,611 Avg Per Pupil

Schools in This ZIP Code

A Very Good

Kennesaw Elementary School

📚 Pre-K – 02 Elementary
👥
606 Students
👨‍🏫
11.5:1 Class Size
💰
$14,611 Per Student
A Very Good

Big Shanty Elementary School

📚 03 – 05 Elementary
👥
545 Students
👨‍🏫
12.1:1 Class Size
💰
$14,611 Per Student
A Very Good

Chalker Elementary School

📚 Pre-K – 05 Elementary
👥
682 Students
👨‍🏫
12.9:1 Class Size
💰
$14,611 Per Student
A Very Good

Palmer Middle School

📚 06 – 08 Middle
👥
776 Students
👨‍🏫
14.5:1 Class Size
💰
$14,611 Per Student
B+ Above Average

Awtrey Middle School

📚 06 – 08 Middle
👥
643 Students
👨‍🏫
15.1:1 Class Size
💰
$14,611 Per Student
B Good

North Cobb High School

📚 09 – 12 High School
👥
2,521 Students
👨‍🏫
17.7:1 Class Size
💰
$14,611 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

8 Nearby 8,083 Off-Campus Students
C+
Kennesaw State University
45,069 students · 0.5 mi
D
Empire Beauty School-Kennesaw
165 students · 2.2 mi
C
Chattahoochee Technical College
9,842 students · 7.7 mi
C
Life University
2,711 students · 8.4 mi
D
Fortis College-Smyrna
488 students · 9.8 mi
D
Gwinnett College-Marietta Campus
168 students · 9.9 mi
D
Lincoln College of Technology-Marietta
438 students · 11.0 mi
C
Gwinnett College-Sandy Springs
114 students · 14.0 mi

Investor Insight: With 8,083 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

Does Kennesaw, GA make sense for an investment property?

Yes - Kennesaw, GA a 3.0/5 investability score. With $386K home prices against $1,699/mo monthly rent, the market delivers a reasonable entry point for new investors.

How should investors approach Kennesaw, GA?

Investors usually favor careful cash-flow rentals with hands-on management in Kennesaw, GA. With home values at $386K and rents near $1,699/mo, other strategies can work but produce stable rather than outsized returns.

How much do tenants pay in Kennesaw, GA?

Investors in Kennesaw, GA typically see rents near $1,699/mo per month against $386K home values - a solid setup for rental cash flow.

Should investors worry about vacancy in Kennesaw, GA?

Vacancy risk in Kennesaw, GA is elevated. That supports consistent cash flow for typical rental holds.

Does house hacking make sense in Kennesaw, GA?

The a challenging house-hack environment in Kennesaw, GA reflects the rent-to-price spread. Expect meaningful PITI offset at market rents.

You know 30144 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 30144 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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How 30144 ranks in Atlanta-Sandy Springs-Alpharetta, GA

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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