Real Estate Investing in Gonzales, Louisiana (70737)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Ascension Parish • Population: 47,971 • Data updated: September 2026

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Should you buy in 70737 (Gonzales, LA)? Our answer, based on the numbers below.

🏠 For Homebuyers
GOOD FIT
Grade B (75/100)

Solid choice — values are growing steadily and the market is stable enough to buy with confidence.

📈 For Investors
MIXED
3.0 / 5 (52/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
CLEAN

No major risk flags on the data we track.

What’s happening in Gonzales, LA (70737)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

4.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $296,399
Avg Monthly Rent $1,574
1% Rule ✗ Does Not Meet
Median Income $78,946
% Renters 19.5%

Market Analysis: 70737 Gonzales

ZIP 70737 inside Ascension Parish looks affordable on the surface — median value of $296K — but the discount exists for reasons that a careful buyer should understand before committing.

If the plan assumes clean turnover, on-time rent, and low maintenance on a $296K asset, 70737 is the wrong submarket. If the plan prices in friction, the yield can still work.

The gap between 70737 and stronger Gonzales ZIPs is not closing quickly. Investors should weight long-horizon assumptions accordingly.

Demographically, 70737 is a market where tenant selection matters more than unit finishes. Operators who understand that tend to do fine; those who do not tend to learn why the ZIP trades at a discount.

tilts toward the ZIP is not uninvestable, but it is unforgiving. Section 8 landlords, local operators, and specialized value-add funds are the investor types that tend to succeed.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Gonzales:

B Good
Buy Confidence Score: 75/100
Affordability
15/25
Appreciation
22/25
Stability
13/20
Timing
10/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.8× the median income
Value Trend
Rising (+4.2%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $1,574/mo if you need to move
Market Conditions
COOL
More inventory, negotiating room for buyers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
❄️
COOL MARKET
Baton Rouge, LA Metro Area
More inventory, negotiating room for buyers
72 days
Average time to sell
Slow
8.3%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Baton Rouge, LA metro data
🏠

Property Strategy for 70737

Which property type performs best in this market?

Best for Cash Flow
2BR
6.7% cap rate
Best for Appreciation
3BR
+5.1% 5yr CAGR
Best Overall Value
2BR
$83,207/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $166,414 $1,550 6.7% +3.7% $83,207
3BR $267,417 $1,950 5.3% +5.1% $89,139
4BR $365,650 $2,500 4.9% +4.3% $91,413
5BR $475,215 +4.8% $95,043

Market Trends

Home Value History (with trend line)

$306K$279K$253K$227K$201K$174KApr 2009Dec 2017Jul 2026

Rent History (with trend line)

$1,845$1,756$1,668$1,579$1,490$1,402Mar 2025Nov 2025Jul 2026

📊 How Does 70737 Compare?

Metric 70737 Gonzales Baton Rouge, LA Louisiana
Home Value $296,399 $296,399 N/A $207,909
5-Year CAGR 5.1% 5.1% N/A 0.7%
Avg Rent $1,574 $1,574 N/A -
Cap Rate 4.1% 4.1% - -
💡 Why Invest in 70737? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 70737 (Gonzales, LA). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
4.1%
Fair
5yr Growth
+5.1%
Moderate

📉 Market Crash Risk Index

Based on Baton Rouge, LA metro

3/10
Moderate Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
1/3
55%
Days Pending
2/2
72 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $296,399
Monthly Rent $1,574
Price-to-Rent 15.7:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 6.4%
Cap Rate 4.1%
5-Year IRR 9.2%

📈 Home Appreciation

1-Year +4.2% ▲
3-Year CAGR +2.1% ▲
5-Year CAGR +5.1% ▲
10-Year CAGR +3.4% ▲

🏠 Rent Trends

1-Year +3.1% ▲
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 4.1%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (4.1%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
7.7%
Low risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+5.1%
Stable
Eviction process: Fast Rent control: Favorable

Demographics in 70737

Population: 47,971

💰 Median Household Income
$78,946
This area
$78,946
State
$55,539
USA
$74,580
🏠 Renter Occupied
19.5%
This area
19.5%
State
27.4%
USA
34.0%
💼 Unemployment Rate
4.0%
This area
4.0%
State
-18.7%
USA
3.7%
🎓 College Educated
26.5%
This area
26.5%
State
-4.6%
USA
33.7%
👤 Median Age
37.5 years
This area
37.5 years
State
-6.3 years
USA
38.9 years
🏚️ Vacancy Rate
7.7%
This area
7.7%
State
20.4%
USA
10.5%
👥 Population by Ethnicity
White 64.5%
Black/African American 25.6%
Other/Mixed 9.2%
Hispanic/Latino 5.5%
Asian 0.8%
👶 Under 18
23.1%
This area
23.1%
USA
22.0%
👴 65 and Over
14.6%
This area
14.6%
USA
17.3%
📊 Poverty Rate
5.3%
This area
5.3%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 70737

A Avg School Grade
8 Schools
12.5:1 Avg Class Size
$15,936 Avg Per Pupil

Schools in This ZIP Code

A Very Good

Duplessis Primary School

📚 Pre-K – 05 Elementary
👥
613 Students
👨‍🏫
11.8:1 Class Size
💰
$15,936 Per Student
A Very Good

G. W. Carver Primary School

📚 Pre-K – 05 Elementary
👥
644 Students
👨‍🏫
10.3:1 Class Size
💰
$15,936 Per Student
A Very Good

Gonzales Primary School

📚 Pre-K – 05 Elementary
👥
496 Students
👨‍🏫
10.9:1 Class Size
💰
$15,936 Per Student
A Very Good

Central Middle School

📚 06 – 08 Middle
👥
708 Students
👨‍🏫
13.4:1 Class Size
💰
$15,936 Per Student
A Very Good

Central Primary School

📚 Pre-K – 05 Elementary
👥
478 Students
👨‍🏫
12.4:1 Class Size
💰
$15,936 Per Student
A Very Good

Gonzales Middle School

📚 06 – 08 Middle
👥
800 Students
👨‍🏫
13.3:1 Class Size
💰
$15,936 Per Student
A Very Good

Pecan Grove Primary School

📚 Pre-K – 05 Elementary
👥
660 Students
👨‍🏫
13.4:1 Class Size
💰
$15,936 Per Student
B Good

East Ascension High School

📚 09 – 12 High School
👥
2,157 Students
👨‍🏫
14.0:1 Class Size
💰
$15,936 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

5 Nearby 878 Off-Campus Students
C
River Parishes Community College
2,406 students · 2.5 mi
D
Fortis College-Baton Rouge
461 students · 11.5 mi
C
Moore Career College
69 students · 11.5 mi
C
ITI Technical College
513 students · 11.8 mi
D
Paul Mitchell the School-Baton Rouge
224 students · 14.7 mi

Investor Insight: With 878 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

How do experienced investors play Gonzales, LA?

In Gonzales, LA the durable play is typically careful cash-flow rentals with hands-on management. The combination of $296K prices and $1,574/mo rents suits that approach.

Is it easy to find good tenants in Gonzales, LA?

Gonzales, LA draws a measured base of working renters. Demand at the $1,574/mo rent level is reasonable for standard single-family and small multi rentals.

Are rents high in Gonzales, LA?

The typical rental in Gonzales, LA commands about $1,574/mo monthly. That rent profile steady cash flow against the $296K purchase basis.

Should investors worry about vacancy in Gonzales, LA?

Expect elevated vacancy in Gonzales, LA. Rents at $1,574/mo are absorbed by the tenant base without meaningful lag.

Is Gonzales, LA good for landlords?

The landlord environment in Gonzales, LA is landlord-friendly. Statewide rules shape most day-to-day operations for rental owners.

You know 70737 now. You don’t know where it ranks.

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How 70737 ranks in Baton Rouge, LA

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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