Real Estate Investing in Hatley, Wisconsin (54440)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Marathon County • Population: 2,702 • Data updated: September 2026

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Should you buy in 54440 (Hatley, WI)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (67/100)

Mixed signals — some positives, some negatives. Worth considering but not a slam-dunk.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
2 flags
  • Elevated vacancy: 10.5% vacancy may signal weakening demand.
  • High price-to-rent: Price-to-rent ratio 26.9 — hard to cash-flow at these prices.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Hatley, WI (54440)?

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3.0/ 5

Investability

Overall investment appeal

4.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $287,427
Avg Monthly Rent $891
1% Rule ✗ Does Not Meet
Median Income $78,816
% Renters 10.9%

Market Analysis: 54440 Hatley

From a cash-flow lens, ZIP 54440 has challenges — vacancy pressure, softer price growth, and tenant stability concerns sit alongside the $287K median. It rewards specialists, not generalists.

Rent of $891/mo on a $287K basis reads well until vacancy, delinquency, and capex enter the model. The honest cap rate in 54440 sits below the stated 0.0% once reality is priced in.

The gap between 54440 and stronger Hatley ZIPs is not closing quickly. Investors should weight long-horizon assumptions accordingly.

From an investor standpoint, 2,702 residents fill the ZIP, renter turnover runs higher than neighboring postal codes and delinquency risk is a real line item rather than a theoretical one.

appears to the ZIP is not uninvestable, but it is unforgiving. Section 8 landlords, local operators, and specialized value-add funds are the investor types that tend to succeed.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Hatley:

C+ Average
Buy Confidence Score: 68/100
Affordability
15/25
Appreciation
25/25
Stability
7/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.6× the median income
Value Trend
Rising (+10.7%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $891/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Wausau-Weston, WI Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
6.8%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Wausau-Weston, WI metro data

Market Trends

Home Value History (with trend line)

$301K$262K$223K$184K$145K$105KJan 2009Oct 2017Jul 2026

📊 How Does 54440 Compare?

Metric 54440 Hatley Wausau-Weston, WI Wisconsin
Home Value $287,427 $287,427 N/A $320,446
5-Year CAGR 8.2% 8.2% N/A 7.3%
Avg Rent $891 $891 N/A -
Cap Rate 2.4% 2.4% - -
💡 Why Invest in 54440? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 54440 (Hatley, WI). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
2.4%
Low
5yr Growth
+8.2%
Strong

📊 Market Snapshot

Home Value $287,427
Monthly Rent $891
Price-to-Rent 26.9:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 3.7%
Cap Rate 2.4%
5-Year IRR 10.6%

📈 Home Appreciation

1-Year +10.7% ▲
3-Year CAGR +8.6% ▲
5-Year CAGR +8.2% ▲
10-Year CAGR +7.7% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 2.4%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (2.4%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
10.5%
Moderate risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+8.2%
Growing
Eviction process: Fast Rent control: Favorable

Demographics in 54440

Population: 2,702

💰 Median Household Income
$78,816
This area
$78,816
State
$73,177
USA
$74,580
🏠 Renter Occupied
10.9%
This area
10.9%
State
22.0%
USA
34.0%
💼 Unemployment Rate
1.5%
This area
1.5%
State
-1.8%
USA
3.7%
🎓 College Educated
15.0%
This area
15.0%
State
17.1%
USA
33.7%
👤 Median Age
44.9 years
This area
44.9 years
State
35.3 years
USA
38.9 years
🏚️ Vacancy Rate
10.5%
This area
10.5%
State
17.1%
USA
10.5%
👥 Population by Ethnicity
White 93.7%
Other/Mixed 5.3%
Hispanic/Latino 4.7%
Asian 0.7%
Black/African American 0.3%
👶 Under 18
20.3%
This area
20.3%
USA
22.0%
👴 65 and Over
20.5%
This area
20.5%
USA
17.3%
📊 Poverty Rate
7.3%
This area
7.3%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 54440

B Avg School Grade
1 Schools
16.1:1 Avg Class Size
$16,073 Avg Per Pupil

Schools in This ZIP Code

B Good

Hatley Elementary

📚 Pre-K – 05 Elementary
👥
141 Students
👨‍🏫
16.1:1 Class Size
💰
$16,073 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

1 Nearby
C
State College of Beauty Culture Inc
44 students · 14.4 mi

Frequently Asked Questions

What is the tenant pool like in Hatley, WI?

The tenant pool in Hatley, WI is solid, supported by local employment and population fundamentals. Rents of $891/mo are well-absorbed by the market.

How does Hatley, WI rate as a rental market?

Hatley, WI scores 3.0/5 for investability. Home values sit at $287K and rents near $891/mo, which keeps the rent-to-price ratio in reasonable territory for buy-and-hold investors.

Is rental property easy to operate in Hatley, WI?

The landlord environment in Hatley, WI is landlord-friendly. Statewide rules shape most day-to-day operations for rental owners.

How much do tenants pay in Hatley, WI?

Expect rents around $891/mo per month in Hatley, WI. With home values at $287K, the yield math works out to reasonable levels for rental investors.

Does house hacking work in Hatley, WI?

House hacking works a challenging in Hatley, WI. Rents of $891/mo against $287K acquisition make the strategy solid for owner-occupants.

You know 54440 now. You don’t know where it ranks.

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How 54440 ranks in Wausau-Weston, WI

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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