Real Estate Investing in Talala, Oklahoma (74080)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Rogers County • Population: 2,810 • Data updated: September 2026

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Should you buy in 74080 (Talala, OK)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (62/100)

Mixed signals — some positives, some negatives. Worth considering but not a slam-dunk.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
2 flags
  • Elevated vacancy: 9.3% vacancy may signal weakening demand.
  • High price-to-rent: Price-to-rent ratio 28.0 — hard to cash-flow at these prices.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Talala, OK (74080)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $326,995
Avg Monthly Rent $972
1% Rule ✗ Does Not Meet
Median Income $84,856
% Renters 14.6%

Market Analysis: 74080 Talala

This part of Rogers County is not an easy win. The 74080 ZIP reflects softness in key indicators, and the playbook that works in cleaner markets often stalls here.

Distressed markets are won on execution, not on spreadsheets. ZIP 74080 clocks in at the profile where tenant screening, deferred maintenance, and local relationships determine the outcome.

In the broader OK picture, 74080 is a reminder that not every low-priced ZIP is a value-add opportunity — some are simply distressed, and the difference matters.

Employment concentration in 74080 leans toward sectors with higher volatility. The demographic consequence is income fluctuation that investors need to factor into their pro forma.

The right play in 74080 usually involves deep tenant screening, aggressive delinquency response, and a conservative capex buffer. Anything less, and the discount can turn into a trap.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Talala:

C+ Average
Buy Confidence Score: 69/100
Affordability
15/25
Appreciation
22/25
Stability
7/20
Timing
10/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.9× the median income
Value Trend
Rising (+7.9%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $972/mo if you need to move
Market Conditions
COOL
More inventory, negotiating room for buyers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
❄️
COOL MARKET
Tulsa, OK Metro Area
More inventory, negotiating room for buyers
53 days
Average time to sell
Average
10.1%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Tulsa, OK metro data
🏠

Property Strategy for 74080

Which property type performs best in this market?

Best for Cash Flow
2BR
3.8% cap rate
Best for Appreciation
4BR
+8.8% 5yr CAGR
Best Overall Value
2BR
$102,900/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $205,801 $1,080 3.8% +7.4% $102,900
3BR $322,046 $1,430 3.2% +7.5% $107,349
4BR $497,588 $1,640 2.4% +8.8% $124,397

Market Trends

Home Value History (with trend line)

$349K$307K$265K$223K$181K$138KJul 2006Jul 2016Jul 2026

📊 How Does 74080 Compare?

Metric 74080 Talala Tulsa, OK Oklahoma
Home Value $326,995 $326,995 N/A $214,563
5-Year CAGR 5.3% 5.3% N/A 6.9%
Avg Rent $972 $972 N/A -
Cap Rate 2.3% 2.3% - -
💡 Why Invest in 74080? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 74080 (Talala, OK). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
2.3%
Low
5yr Growth
+5.3%
Moderate

📉 Market Crash Risk Index

Based on Tulsa, OK metro

2/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
1/3
54%
Days Pending
1/2
53 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $326,995
Monthly Rent $972
Price-to-Rent 28.0:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 3.6%
Cap Rate 2.3%
5-Year IRR 7.7%

📈 Home Appreciation

1-Year +7.9% ▲
3-Year CAGR +4.1% ▲
5-Year CAGR +5.3% ▲
10-Year CAGR +6.0% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 2.3%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (2.3%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
9.3%
Moderate risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+5.3%
Stable
Eviction process: Moderate Rent control: Favorable

Demographics in 74080

Population: 2,810

💰 Median Household Income
$84,856
This area
$84,856
State
$58,994
USA
$74,580
🏠 Renter Occupied
14.6%
This area
14.6%
State
25.6%
USA
34.0%
💼 Unemployment Rate
1.7%
This area
1.7%
State
-1.8%
USA
3.7%
🎓 College Educated
24.4%
This area
24.4%
State
14.2%
USA
33.7%
👤 Median Age
40.5 years
This area
40.5 years
State
30.2 years
USA
38.9 years
🏚️ Vacancy Rate
9.3%
This area
9.3%
State
20.2%
USA
10.5%
👥 Population by Ethnicity
White 74.3%
Other/Mixed 23.3%
Asian 2.4%
Hispanic/Latino 0.4%
👶 Under 18
22.7%
This area
22.7%
USA
22.0%
👴 65 and Over
13.9%
This area
13.9%
USA
17.3%
📊 Poverty Rate
6.4%
This area
6.4%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

Frequently Asked Questions

What is the typical home price in Talala, OK?

In Talala, OK the median home value sits at $327K. Against the broader OK market, that reads as reasonable for most investors.

What are rental rates like in Talala, OK?

Average rent in Talala, OK is approximately $972/mo per month. Against $327K home values that yields a reasonable rent-to-price ratio.

Are renters plentiful in Talala, OK?

Working renters make up the core of the Talala, OK tenant base. The pool is reasonable for investors targeting long-term holds.

Is Talala, OK good for house hacking?

House hacking in Talala, OK is a challenging. With home values around $327K and rents at $972/mo, owner-occupants can offset a meaningful share of PITI.

Is Talala, OK good for landlords?

For rental operators, Talala, OK rates as landlord-friendly. The regulatory environment standard buy-and-hold operations.

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How 74080 ranks in Tulsa, OK

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable → 1% Rule →
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