Real Estate Investing in Morrilton, Arkansas (72110)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Conway County • Population: 11,016 • Data updated: September 2026

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Should you buy in 72110 (Morrilton, AR)? Our answer, based on the numbers below.

🏠 For Homebuyers
GOOD FIT
Grade B (70/100)

Solid choice — stable market with a reasonable entry point and good rental backup if you ever need to move.

📈 For Investors
MIXED
3.0 / 5 (52/100)

A cash-flow market — rent-to-price math works from day one, though value growth is modest. Great for income-focused investors.

⚠️ Risks to Know
1 flag
  • Elevated vacancy: 11.4% vacancy may signal weakening demand.

What’s happening in Morrilton, AR (72110)?

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3.0/ 5

Investability

Overall investment appeal

2.0/ 5

Appreciation

Long-term value growth

4.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $166,228
Avg Monthly Rent $888
1% Rule ✗ Does Not Meet
Median Income $46,720
% Renters 43.7%

Market Analysis: 72110 Morrilton

This part of Conway County is not an easy win. The 72110 ZIP reflects softness in key indicators, and the playbook that works in cleaner markets often stalls here.

Distressed markets are won on execution, not on spreadsheets. ZIP 72110 reports the profile where tenant screening, deferred maintenance, and local relationships determine the outcome.

Regionally, 72110 sits on the difficult end of the AR spectrum. The a viable market for read — for disciplined operators — is that pricing reflects the difficulty.

The demographic picture in 72110 includes headwinds that any investor should price in. Income distribution skews lower than Morrilton averages, and tenant stability requires active management.

Strategy in 72110 is an operator game, not a passive one. On the rental side, entry prices of $166K are inviting, the management lift is real and non-optional.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Morrilton:

C+ Average
Buy Confidence Score: 67/100
Affordability
15/25
Appreciation
18/25
Stability
11/20
Timing
8/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.6× the median income
Value Trend
Rising (+5.7%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $888/mo if you need to move
Market Conditions
BALANCED
Even conditions for buyers and sellers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
🏠

Property Strategy for 72110

Which property type performs best in this market?

Best for Cash Flow
3BR
4.9% cap rate
Best for Appreciation
3BR
+8.8% 5yr CAGR
Best Overall Value
3BR
$59,439/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
3BR $178,316 $1,220 4.9% +8.8% $59,439
4BR $257,958 $1,450 4.0% +6.8% $64,490

Market Trends

Home Value History (with trend line)

$175K$157K$140K$123K$105K$88KJul 2006Jul 2016Jul 2026

Rent History (with trend line)

$889$884$878$872$866$861May 2026Jun 2026Jul 2026

📊 How Does 72110 Compare?

Metric 72110 Morrilton Arkansas
Home Value $166,228 $166,228 $216,341
5-Year CAGR 4.3% 4.3% 5.7%
Avg Rent $888 $888 -
Cap Rate 4.2% 4.2% -
💡 Why Invest in 72110? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

A healthy rental market with 44% renter-occupied households ensures tenant availability.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 72110 (Morrilton, AR). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
4.2%
Fair
5yr Growth
+4.3%
Moderate

📊 Market Snapshot

Home Value $166,228
Monthly Rent $888
Price-to-Rent 15.6:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 6.4%
Cap Rate 4.2%
5-Year IRR 8.5%

📈 Home Appreciation

1-Year +5.7% ▲
3-Year CAGR +2.0% ▲
5-Year CAGR +4.3% ▲
10-Year CAGR +5.7% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 4.2%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (4.2%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
11.4%
Moderate risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+4.3%
Stable
Eviction process: Fast Rent control: Favorable

Demographics in 72110

Population: 11,016

💰 Median Household Income
$46,720
This area
$46,720
State
$52,981
USA
$74,580
🏠 Renter Occupied
43.7%
This area
43.7%
State
24.2%
USA
34.0%
💼 Unemployment Rate
4.2%
This area
4.2%
State
-21.7%
USA
3.7%
🎓 College Educated
19.8%
This area
19.8%
State
-9.2%
USA
33.7%
👤 Median Age
38.4 years
This area
38.4 years
State
3.7 years
USA
38.9 years
🏚️ Vacancy Rate
11.4%
This area
11.4%
State
22.6%
USA
10.5%
👥 Population by Ethnicity
White 82.1%
Black/African American 13.1%
Other/Mixed 4.8%
Hispanic/Latino 1.1%
👶 Under 18
24.7%
This area
24.7%
USA
22.0%
👴 65 and Over
20.4%
This area
20.4%
USA
17.3%
📊 Poverty Rate
14.2%
This area
14.2%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 72110

B+ Avg School Grade
5 Schools
14.6:1 Avg Class Size
$12,978 Avg Per Pupil

Schools in This ZIP Code

A Very Good

MORRILTON JUNIOR HIGH SCHOOL

📚 07 – 08 Middle
👥
341 Students
👨‍🏫
11.1:1 Class Size
💰
$12,978 Per Student
A Very Good

MORRILTON SR. HIGH SCHOOL

📚 09 – 12 High School
👥
719 Students
👨‍🏫
7.1:1 Class Size
💰
$12,978 Per Student
B Good

MORRILTON ELEMENTARY SCHOOL

📚 02 – 03 Elementary
👥
346 Students
👨‍🏫
16.6:1 Class Size
💰
$12,978 Per Student
B Good

MORRILTON INTERMEDIATE SCHOOL

📚 04 – 06 School
👥
532 Students
👨‍🏫
16.4:1 Class Size
💰
$12,978 Per Student
B Good

MORRILTON PRIMARY SCHOOL

📚 Pre-K – 01 Elementary
👥
415 Students
👨‍🏫
21.9:1 Class Size
💰
$12,978 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

1 Nearby 856 Off-Campus Students
C
University of Arkansas Community College-Morrilton
2,225 students · 2.8 mi

Investor Insight: With 856 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

What price range are homes in Morrilton, AR?

The median home value in Morrilton, AR is roughly $166K. That puts it reasonable relative to the AR statewide average.

Is Morrilton, AR a friendly market for rental owners?

Morrilton, AR falls under AR landlord-tenant law, which is landlord-friendly. That backdrop makes day-to-day property management reasonable.

Are rents high in Morrilton, AR?

Rents in Morrilton, AR run near $888/mo. Compared with median home prices of $166K that produces solid gross yields for typical rentals.

What investment strategy works best in Morrilton, AR?

Most investors in Morrilton, AR run a careful cash-flow rentals with hands-on management strategy. It aligns with the 3.0/5 investability profile and the market fundamentals.

What is the tenant pool like in Morrilton, AR?

The tenant pool in Morrilton, AR is solid, supported by local employment and population fundamentals. Rents of $888/mo are well-absorbed by the market.

You know 72110 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 72110 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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