Real Estate Investing in Kinston, North Carolina (28504)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Lenoir County • Population: 20,325 • Data updated: September 2026

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Should you buy in 28504 (Kinston, NC)? Our answer, based on the numbers below.

🏠 For Homebuyers
GOOD FIT
Grade B (76/100)

Solid choice — values are growing steadily and the market is stable enough to buy with confidence.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
1 flag
  • Elevated vacancy: 8.0% vacancy may signal weakening demand.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Kinston, NC (28504)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $189,416
Avg Monthly Rent $864
1% Rule ✗ Does Not Meet
Median Income $46,043
% Renters 37.0%

Market Analysis: 28504 Kinston

This part of Lenoir County is not an easy win. The 28504 ZIP reflects softness in key indicators, and the playbook that works in cleaner markets often stalls here.

If the plan assumes clean turnover, on-time rent, and low maintenance on a $189K asset, 28504 is the wrong submarket. If the plan prices in friction, the yield can still work.

Within NC, ZIP 28504 trails on several market indicators that neighboring Lenoir County submarkets outperform. The gap is real and substantial enough to shape underwriting.

Who lives in 28504 is part of why the ZIP is priced as it is. The demographic profile requires hands-on management, tight screening, and local knowledge.

Strategy in 28504 is an operator game, not a passive one. Put differently, entry prices of $189K are inviting, the management lift is real and non-optional.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Kinston:

B Good
Buy Confidence Score: 74/100
Affordability
15/25
Appreciation
25/25
Stability
13/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 4.1× the median income
Value Trend
Rising (+4.8%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $864/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Kinston, NC Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
8.3%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Kinston, NC metro data
🏠

Property Strategy for 28504

Which property type performs best in this market?

Best for Cash Flow
2BR
6.1% cap rate
Best for Appreciation
2BR
+12.3% 5yr CAGR
Best Overall Value
2BR
$56,556/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $113,111 $960 6.1% +12.3% $56,556
3BR $194,687 $1,290 4.8% +10.7% $64,896
4BR $267,717 $1,500 4.0% +9.8% $66,929
5BR $326,706 +9.3% $65,341

Market Trends

Home Value History (with trend line)

$202K$177K$153K$128K$104K$79KSep 2006Aug 2016Jul 2026

📊 How Does 28504 Compare?

Metric 28504 Kinston Kinston, NC North Carolina
Home Value $189,416 $144,042 N/A $330,565
5-Year CAGR 7.9% 9.3% N/A 7.8%
Avg Rent $864 $888 N/A -
Cap Rate 3.6% 5.4% - -
💡 Why Invest in 28504? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

A healthy rental market with 37% renter-occupied households ensures tenant availability.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 28504 (Kinston, NC). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
3.6%
Low
5yr Growth
+7.9%
Strong

📉 Market Crash Risk Index

Based on Kinston, NC metro

1/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
1/3
55%
Days Pending
0/2
0 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $189,416
Monthly Rent $864
Price-to-Rent 18.3:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 5.5%
Cap Rate 3.6%
5-Year IRR 11.5%

📈 Home Appreciation

1-Year +4.8% ▲
3-Year CAGR +3.9% ▲
5-Year CAGR +7.9% ▲
10-Year CAGR +7.8% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 3.6%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (3.6%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
8.0%
Moderate risk
Landlord Climate
4.0/5
Friendly
Value Trend (5yr)
+7.9%
Growing
Eviction process: Moderate Rent control: Favorable

Demographics in 28504

Population: 20,325

💰 Median Household Income
$46,043
This area
$46,043
State
$63,256
USA
$74,580
🏠 Renter Occupied
37.0%
This area
37.0%
State
27.8%
USA
34.0%
💼 Unemployment Rate
2.9%
This area
2.9%
State
-19.3%
USA
3.7%
🎓 College Educated
15.7%
This area
15.7%
State
0.5%
USA
33.7%
👤 Median Age
45.9 years
This area
45.9 years
State
6.5 years
USA
38.9 years
🏚️ Vacancy Rate
8.0%
This area
8.0%
State
19.4%
USA
10.5%
👥 Population by Ethnicity
White 61.8%
Black/African American 31.9%
Other/Mixed 5.7%
Hispanic/Latino 3.5%
Asian 0.7%
👶 Under 18
18.7%
This area
18.7%
USA
22.0%
👴 65 and Over
23.6%
This area
23.6%
USA
17.3%
📊 Poverty Rate
13.8%
This area
13.8%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 28504

B Avg School Grade
6 Schools
13.7:1 Avg Class Size
$12,624 Avg Per Pupil

Schools in This ZIP Code

B+ Above Average

Moss Hill Elementary

📚 K – 05 Elementary
👥
389 Students
👨‍🏫
13.9:1 Class Size
💰
$12,624 Per Student
B+ Above Average

Northwest Elementary

📚 K – 05 Elementary
👥
445 Students
👨‍🏫
14.4:1 Class Size
💰
$12,624 Per Student
B+ Above Average

Southwood Elementary

📚 K – 05 Elementary
👥
235 Students
👨‍🏫
12.9:1 Class Size
💰
$12,624 Per Student
B Good

Banks Elementary

📚 Pre-K – 05 Elementary
👥
483 Students
👨‍🏫
15.2:1 Class Size
💰
$12,624 Per Student
B Good

Woodington Middle

📚 06 – 08 Middle
👥
582 Students
👨‍🏫
16.3:1 Class Size
💰
$12,624 Per Student
C+ Average

Lenoir County Learning Academy

📚 Pre-K – 12 K-12
👥
72 Students
👨‍🏫
9.5:1 Class Size
💰
$12,624 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

1 Nearby 1,322 Off-Campus Students
C
Lenoir Community College
2,387 students · 3.7 mi

Investor Insight: With 1,322 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

Is Kinston in NC worth investing in?

Our data puts Kinston, NC at 3.0/5 for investability. Home prices of $189K and rents around $864/mo create a solid backdrop for investor activity.

What approach is best for Kinston, NC real estate?

Investors who focus on careful cash-flow rentals with hands-on management typically do well in Kinston, NC. The numbers - $189K homes against $864/mo rents - support that play.

Are tenants stable in Kinston, NC?

Working renters make up the core of the Kinston, NC tenant base. The pool is reasonable for investors targeting long-term holds.

What are home prices like in Kinston, NC?

Median home price in Kinston, NC is near $189K, with a 5-year CAGR of 0.0%. Prices have been reliable and supportive of buy-and-hold strategies.

What are rental rates like in Kinston, NC?

Rental rates in Kinston, NC average $864/mo. Tenant demand and $189K home values make the yield look reasonable by investor standards.

You know 28504 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 28504 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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How 28504 ranks in Kinston, NC

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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