Real Estate Investing in Hookerton, North Carolina (28538)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Greene County • Population: 2,231 • Data updated: September 2026

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Should you buy in 28538 (Hookerton, NC)? Our answer, based on the numbers below.

🏠 For Homebuyers
GOOD FIT
Grade B (70/100)

Solid choice — stable market with a reasonable entry point and good rental backup if you ever need to move.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
1 flag
  • Elevated vacancy: 9.8% vacancy may signal weakening demand.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Hookerton, NC (28538)?

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3.0/ 5

Investability

Overall investment appeal

2.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $177,061
Avg Monthly Rent $891
1% Rule ✗ Does Not Meet
Median Income $52,368
% Renters 48.8%

Market Analysis: 28538 Hookerton

ZIP 28538 in Hookerton, NC carries a solid set of headwinds. Home values near $177K and rents of $891/mo sit inside a market where underwriting has to be tight.

If the plan assumes clean turnover, on-time rent, and low maintenance on a $177K asset, 28538 is the wrong submarket. If the plan prices in friction, the yield can still work.

Statewide comparisons place 28538 among NC's softer markets. That context does not make the ZIP uninvestable, but it does raise the bar for due diligence.

The demographic picture in 28538 includes headwinds that any investor should price in. Income distribution skews lower than Hookerton averages, and tenant stability requires active management.

New investors are better served looking at Hookerton's stable or hybrid ZIPs before stepping into 28538. The learning curve here is expensive when the lesson is wrong.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Hookerton:

C+ Average
Buy Confidence Score: 66/100
Affordability
20/25
Appreciation
18/25
Stability
7/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.4× the median income
Value Trend
Rising (+4.4%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $891/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Kinston, NC Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
8.3%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Kinston, NC metro data

Market Trends

Home Value History (with trend line)

$186K$166K$147K$128K$109K$90KFeb 2017Nov 2021Jul 2026

📊 How Does 28538 Compare?

Metric 28538 Hookerton Kinston, NC North Carolina
Home Value $177,061 $177,061 N/A $330,565
5-Year CAGR 4.8% 4.8% N/A 7.8%
Avg Rent $891 $891 N/A -
Cap Rate 3.9% 3.9% - -
💡 Why Invest in 28538? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

A healthy rental market with 49% renter-occupied households ensures tenant availability.

📊 See where this ZIP ranks in our Best-of lists →
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 28538 (Hookerton, NC). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
3.9%
Low
5yr Growth
+4.8%
Moderate

📉 Market Crash Risk Index

Based on Kinston, NC metro

1/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
1/3
55%
Days Pending
0/2
0 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $177,061
Monthly Rent $891
Price-to-Rent 16.6:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 6.0%
Cap Rate 3.9%
5-Year IRR 8.8%

📈 Home Appreciation

1-Year +4.4% ▲
3-Year CAGR +2.2% ▲
5-Year CAGR +4.8% ▲
10-Year CAGR N/A

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 3.9%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (3.9%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
9.8%
Moderate risk
Landlord Climate
4.0/5
Friendly
Value Trend (5yr)
+4.8%
Stable
Eviction process: Moderate Rent control: Favorable

Demographics in 28538

Population: 2,231

💰 Median Household Income
$52,368
This area
$52,368
State
$63,256
USA
$74,580
🏠 Renter Occupied
48.8%
This area
48.8%
State
27.8%
USA
34.0%
💼 Unemployment Rate
1.6%
This area
1.6%
State
-19.3%
USA
3.7%
🎓 College Educated
12.8%
This area
12.8%
State
0.5%
USA
33.7%
👤 Median Age
39.6 years
This area
39.6 years
State
6.5 years
USA
38.9 years
🏚️ Vacancy Rate
9.8%
This area
9.8%
State
19.4%
USA
10.5%
👥 Population by Ethnicity
White 48.6%
Black/African American 40.0%
Other/Mixed 9.5%
Hispanic/Latino 9.0%
Asian 1.8%
👶 Under 18
17.6%
This area
17.6%
USA
22.0%
👴 65 and Over
14.9%
This area
14.9%
USA
17.3%
📊 Poverty Rate
16.8%
This area
16.8%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Nearby Colleges & Universities

2 Nearby 5,110 Off-Campus Students
C
Lenoir Community College
2,387 students · 12.7 mi
C
Pitt Community College
7,371 students · 12.7 mi

Investor Insight: With 5,110 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

Should investors consider Hookerton, NC?

Yes - Hookerton, NC a 3.0/5 investability score. With $177K home prices against $891/mo monthly rent, the market delivers a reasonable entry point for new investors.

Are rents high in Hookerton, NC?

Rental rates in Hookerton, NC average $891/mo. Tenant demand and $177K home values make the yield look reasonable by investor standards.

How strong is tenant demand in Hookerton, NC?

The tenant pool in Hookerton, NC is solid, supported by local employment and population fundamentals. Rents of $891/mo are well-absorbed by the market.

What kind of vacancy should I budget for in Hookerton, NC?

Rental vacancy in Hookerton, NC is elevated. Investors should budget normal turnover but not chronic empty units.

What is the best play in Hookerton, NC?

The best-fit strategy in Hookerton, NC is careful cash-flow rentals with hands-on management. That approach the rent and price profile of the market.

You know 28538 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 28538 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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How 28538 ranks in Kinston, NC

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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