Real Estate Investing in Wilmington, North Carolina (28401)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

New Hanover County • Population: 21,820 • Data updated: September 2026

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Should you buy in 28401 (Wilmington, NC)? Our answer, based on the numbers below.

🏠 For Homebuyers
CAUTION
Grade D (45/100)

Proceed carefully. Weak appreciation or affordability makes this a harder case for most buyers.

📈 For Investors
MIXED
3.0 / 5 (47/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
1 flag
  • High vacancy: 16.2% of homes vacant — above national norms.

What’s happening in Wilmington, NC (28401)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $332,931
Avg Monthly Rent $1,647
1% Rule ✗ Does Not Meet
Median Income $46,743
% Renters 62.7%

Market Analysis: 28401 Wilmington

Looking more closely, ZIP 28401 has challenges — vacancy pressure, softer price growth, and tenant stability concerns sit alongside the $333K median. It rewards specialists, not generalists.

The investment case in 28401 is durable only for operators who understand what they are buying. A $333K median suggests accessibility, but management intensity, vacancy drift, and capex surprises are real.

Statewide comparisons place 28401 among NC's softer markets. That context does not make the ZIP uninvestable, but it does raise the bar for due diligence.

Demographically, 28401 is a market where tenant selection matters more than unit finishes. Operators who understand that tend to do fine; those who do not tend to learn why the ZIP trades at a discount.

Experienced landlords with local relationships tend to find 28401 workable. Turnkey investors from out of state usually find the numbers do not hold up in practice.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Wilmington:

C+ Average
Buy Confidence Score: 65/100
Affordability
5/25
Appreciation
22/25
Stability
13/20
Timing
10/15
Rental backup
15/15
Affordability
Expensive
Homes cost 7.1× the median income
Value Trend
Stable (+2.5%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $1,647/mo if you need to move
Market Conditions
COOL
More inventory, negotiating room for buyers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
❄️
COOL MARKET
Wilmington, NC Metro Area
More inventory, negotiating room for buyers
60 days
Average time to sell
Average
10.1%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Wilmington, NC metro data
🏠

Property Strategy for 28401

Which property type performs best in this market?

Best for Cash Flow
3BR
4.1% cap rate
Best for Appreciation
2BR
+9.6% 5yr CAGR
Best Overall Value
4BR
$106,435/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
1BR $301,153 $1,300 3.1% +8.8% $301,153
2BR $271,524 $1,430 3.8% +9.6% $135,762
3BR $328,358 $1,880 4.1% +9.4% $109,453
4BR $425,740 $2,240 3.8% +8.7% $106,435
5BR $556,529 +8.9% $111,306

Market Trends

Home Value History (with trend line)

$354K$302K$250K$198K$146K$94KJul 2006Jul 2016Jul 2026

Rent History (with trend line)

$1,806$1,599$1,392$1,185$979$772Jul 2016Jul 2021Jul 2026

📊 How Does 28401 Compare?

Metric 28401 Wilmington Wilmington, NC North Carolina
Home Value $332,931 $226,533 N/A $330,565
5-Year CAGR 6.1% 6.4% N/A 7.8%
Avg Rent $1,647 $1,805 N/A -
Cap Rate 3.9% 3.4% - -
💡 Why Invest in 28401? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

63% of households rent in this area, creating consistent tenant demand for landlords.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 28401 (Wilmington, NC). Anonymous, moderated, never written by AI.

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Property managers serving New Hanover County

Manage rentals here? List your business →
A1 Property Management Inc.
Carolina Beach, NC

A1 Property Management specializes in professionally managed vacation rentals in Carolina Beach and Kure Beach on Pleasure Island. summary from their website

Short-term rentals
Unclaimed — is this your business? Claim it free

CAMS (Community Association Management Services) provides management and financial services for community associations, including onboarding and transition support. summary from their website

HOA
Unclaimed — is this your business? Claim it free

Wilmington, NC property management company offering services for homes and apartment communities, aiming to reduce owner stress and maximize earnings. summary from their website

Single-familySmall multifamily
Unclaimed — is this your business? Claim it free

Listings are shown for convenience — Repit doesn’t endorse or vet these companies. Ratings shown come only from email-verified visitors.

Investability
Good
Cap Rate
3.9%
Low
5yr Growth
+6.1%
Strong

📉 Market Crash Risk Index

Based on Wilmington, NC metro

3/10
Moderate Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
2/3
66%
Days Pending
1/2
60 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $332,931
Monthly Rent $1,647
Price-to-Rent 16.8:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 5.9%
Cap Rate 3.9%
5-Year IRR 9.9%

📈 Home Appreciation

1-Year +2.5% ▲
3-Year CAGR +1.5% ▲
5-Year CAGR +6.1% ▲
10-Year CAGR +9.1% ▲

🏠 Rent Trends

1-Year -5.5% ▼
3-Year CAGR -0.7% ▼
5-Year CAGR +3.2% ▲
Negative Leverage — IRR / Tax Play Cap Rate: 3.9%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (3.9%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
16.2%
Elevated risk
Landlord Climate
4.0/5
Friendly
Value Trend (5yr)
+6.1%
Growing
Eviction process: Moderate Rent control: Favorable

Demographics in 28401

Population: 21,820

💰 Median Household Income
$46,743
This area
$46,743
State
$63,256
USA
$74,580
🏠 Renter Occupied
62.7%
This area
62.7%
State
27.8%
USA
34.0%
💼 Unemployment Rate
3.2%
This area
3.2%
State
-19.3%
USA
3.7%
🎓 College Educated
30.5%
This area
30.5%
State
0.5%
USA
33.7%
👤 Median Age
41.7 years
This area
41.7 years
State
6.5 years
USA
38.9 years
🏚️ Vacancy Rate
16.2%
This area
16.2%
State
19.4%
USA
10.5%
👥 Population by Ethnicity
White 55.3%
Black/African American 34.2%
Other/Mixed 10.0%
Hispanic/Latino 6.4%
Asian 0.5%
👶 Under 18
16.5%
This area
16.5%
USA
22.0%
👴 65 and Over
18.8%
This area
18.8%
USA
17.3%
📊 Poverty Rate
15.2%
This area
15.2%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 28401

B Avg School Grade
9 Schools
15.2:1 Avg Class Size
$14,357 Avg Per Pupil

Schools in This ZIP Code

A Very Good

Sunset Park Elementary

📚 K – 05 Elementary
👥
407 Students
👨‍🏫
11.3:1 Class Size
💰
$14,481 Per Student
A Very Good

Wrightsboro Elementary

📚 Pre-K – 05 Elementary
👥
470 Students
👨‍🏫
11.6:1 Class Size
💰
$14,481 Per Student
A Very Good
👥
508 Students
👨‍🏫
13.2:1 Class Size
💰
$14,481 Per Student
A Very Good

Williston Middle

📚 06 – 08 Middle
👥
661 Students
👨‍🏫
12.8:1 Class Size
💰
$14,481 Per Student
B+ Above Average

Cape Fear Center for Inquiry

📚 K – 08 School Charter
👥
404 Students
👨‍🏫
13.6:1 Class Size
💰
$11,363 Per Student
B Good

New Hanover High

📚 09 – 12 High School
👥
1,515 Students
👨‍🏫
15.6:1 Class Size
💰
$14,481 Per Student
B Good

Lake Forest Academy

📚 K – 08 School
👥
43 Students
👨‍🏫
3.2:1 Class Size
💰
$14,481 Per Student
C+ Average

Classical Charter Schools of Wilmington

📚 K – 05 Elementary Charter
👥
133 Students
👨‍🏫
25.8:1 Class Size
💰
$16,443 Per Student
C Below Average

D.C. Virgo Preparatory Academy

📚 K – 08 School
👥
197 Students
👨‍🏫
30.3:1 Class Size
💰
$14,519 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

4 Nearby 8,100 Off-Campus Students
C+
Cape Fear Community College
14,119 students · 3.7 mi
D
Miller-Motte College-Wilmington
152 students · 6.0 mi
D
College of Wilmington
154 students · 6.4 mi
B
University of North Carolina Wilmington
17,987 students · 7.1 mi

Investor Insight: With 8,100 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

Is Wilmington, NC a good market for buy-and-hold investors?

With a 3.0/5 investability score, Wilmington, NC ranks as a solid market for rental property investors. Median prices of $333K and rents of $1,647/mo drive the underlying numbers.

How high is vacancy risk in Wilmington, NC?

Wilmington, NC vacancy trends elevated. Investors running standard buy-and-hold plays see reasonable downtime between tenants.

How much rent can I charge in Wilmington, NC?

The typical rental in Wilmington, NC commands about $1,647/mo monthly. That rent profile consistent cash flow against the $333K purchase basis.

Where do home prices stand in Wilmington, NC?

Homes in Wilmington, NC typically sell near $333K. Prices have moved at a 0.0% 5-year CAGR, which measured long-term demand.

What kind of tenants rent in Wilmington, NC?

The tenant pool in Wilmington, NC is solid, supported by local employment and population fundamentals. Rents of $1,647/mo are well-absorbed by the market.

You know 28401 now. You don’t know where it ranks.

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How 28401 ranks in Wilmington, NC

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