Real Estate Investing in Santa Rosa, Texas (78594)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Willacy County • Population: 1,303 • Data updated: September 2026

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Should you buy in 78594 (Santa Rosa, TX)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (55/100)

Mixed — values have been flat. OK for long-horizon buyers, less attractive if you may need to sell soon.

📈 For Investors
MIXED
3.0 / 5 (57/100)

A cash-flow market — rent-to-price math works from day one, though value growth is modest. Great for income-focused investors.

⚠️ Risks to Know
3 flags
  • Elevated vacancy: 11.8% vacancy may signal weakening demand.
  • Elevated poverty: 27.8% poverty rate — can affect rent collection.
  • Lower household income: $23,258 median — tenant affordability is tighter.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Santa Rosa, TX (78594)?

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3.0/ 5

Investability

Overall investment appeal

0.0/ 5

Appreciation

Long-term value growth

5.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $91,054
Avg Monthly Rent $873
1% Rule ✗ Does Not Meet
Median Income $23,258
% Renters 27.7%

Market Analysis: 78594 Santa Rosa

Not every below-median market is a bargain. Santa Rosa's 78594 ZIP shows signals that favor experienced operators who can absorb the risk $91K pricing implies.

If the plan assumes clean turnover, on-time rent, and low maintenance on a $91K asset, 78594 is the wrong submarket. If the plan prices in friction, the yield can still work.

In the broader TX picture, 78594 is a reminder that not every low-priced ZIP is a value-add opportunity — some are simply distressed, and the difference matters.

The demographic picture in 78594 includes headwinds that any investor should price in. Income distribution skews lower than Santa Rosa averages, and tenant stability requires active management.

looks to the ZIP is not uninvestable, but it is unforgiving. Section 8 landlords, local operators, and specialized value-add funds are the investor types that tend to succeed.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Santa Rosa:

C+ Average
Buy Confidence Score: 61/100
Affordability
15/25
Appreciation
18/25
Stability
7/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 3.9× the median income
Value Trend
Rising (+3.6%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $873/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Raymondville, TX Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
5.3%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Raymondville, TX metro data

Market Trends

Home Value History (with trend line)

$121K$113K$105K$98K$90K$82KFeb 2022May 2024Jul 2026

📊 How Does 78594 Compare?

Metric 78594 Santa Rosa Raymondville, TX Texas
Home Value $91,054 $123,122 N/A $297,000
5-Year CAGR N/A 4.0% N/A 5.4%
Avg Rent $873 $882 N/A -
Cap Rate 7.5% 6.0% - -
💡 Why Invest in 78594? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 78594 (Santa Rosa, TX). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
7.5%
Good

📉 Market Crash Risk Index

Based on Raymondville, TX metro

0/10
Low Risk
Price YoY
0/3
N/A
Rent YoY
0/2
N/A
Below List
0/3
0%
Days Pending
0/2
0 days

View all metro crash risk rankings →

📊 Market Snapshot

Home Value $91,054
Monthly Rent $873
Price-to-Rent 8.7:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 11.5%
Cap Rate 7.5%
5-Year IRR 6.6%

📈 Home Appreciation

1-Year +3.6% ▲
3-Year CAGR -0.9% ▼
5-Year CAGR N/A
10-Year CAGR N/A

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Neutral Leverage Cap Rate: 7.5%  |  30yr Rate: 6.8%
Leverage is roughly neutral here.

The current 30-yr mortgage rate (6.8%) is close to the estimated cap rate (7.5%). Financing this market at current rates produces a cash-on-cash return near the cap rate. Appreciation and tax benefits may still support the investment.

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
11.8%
Moderate risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
N/A
Stable
Eviction process: Fast Rent control: Favorable

Demographics in 78594

Population: 1,303

💰 Median Household Income
$23,258
This area
$23,258
State
$70,593
USA
$74,580
🏠 Renter Occupied
27.7%
This area
27.7%
State
29.5%
USA
34.0%
💼 Unemployment Rate
3.4%
This area
3.4%
State
-25.4%
USA
3.7%
🎓 College Educated
5.1%
This area
5.1%
State
-5.8%
USA
33.7%
👤 Median Age
46.7 years
This area
46.7 years
State
-3.7 years
USA
38.9 years
🏚️ Vacancy Rate
11.8%
This area
11.8%
State
18.3%
USA
10.5%
👥 Population by Ethnicity
White 60.4%
Other/Mixed 39.5%
Hispanic/Latino 31.3%
👶 Under 18
14.8%
This area
14.8%
USA
22.0%
👴 65 and Over
30.0%
This area
30.0%
USA
17.3%
📊 Poverty Rate
27.8%
This area
27.8%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Nearby Colleges & Universities

2 Nearby
C
UCAS University of Cosmetology Arts & Sciences-Harlingen
82 students · 12.5 mi
D
Southern Careers Institute-Harlingen
437 students · 12.7 mi

Frequently Asked Questions

How much is rent in Santa Rosa, TX?

Average rent in Santa Rosa, TX is approximately $873/mo per month. Against $91K home values that yields a reasonable rent-to-price ratio.

What kind of tenants rent in Santa Rosa, TX?

The renter base in Santa Rosa, TX is reasonable for the $873/mo price point. Screening well and pricing to market typically yields stable tenants.

How does Santa Rosa, TX stack up for property investment?

The 3.0/5 investability rating in Santa Rosa, TX reflects its $91K prices and $873/mo rents. Investors generally consider it a solid option within TX.

What does house hacking look like in Santa Rosa, TX?

House hacking works a challenging in Santa Rosa, TX. Rents of $873/mo against $91K acquisition make the strategy solid for owner-occupants.

What kind of vacancy should I budget for in Santa Rosa, TX?

Rental vacancy in Santa Rosa, TX is elevated. Investors should budget normal turnover but not chronic empty units.

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