Real Estate Investing in Occidental, California (94923)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Sonoma County • Population: 1,457 • Data updated: September 2026

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Should you buy in 94923 (Occidental, CA)? Our answer, based on the numbers below.

🏠 For Homebuyers
WEAK FIT
Grade F (26/100)

Multiple negative signals. Better options likely exist nearby.

📈 For Investors
WEAK
2.0 / 5 (33/100)

Structural challenges here. The numbers may look cheap but operational risk is high. Only for experienced, hands-on investors.

⚠️ Risks to Know
4 flags
  • High vacancy: 49.8% of homes vacant — above national norms.
  • Tenant-protective state: Landlord rating 1.0/5 — slower evictions, more regulations.
  • Higher unemployment: 9.2% unemployment — tenant risk signal.
  • High price-to-rent: Price-to-rent ratio 53.6 — hard to cash-flow at these prices.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Occidental, CA (94923)?

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2.0/ 5

Investability

Overall investment appeal

2.0/ 5

Appreciation

Long-term value growth

3.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $1,429,865
Avg Monthly Rent $2,223
1% Rule ✗ Does Not Meet
Median Income $92,283
% Renters 26.7%

Market Analysis: 94923 Occidental

Not every below-median market is a bargain. Occidental's 94923 ZIP shows signals that favor experienced operators who can absorb the risk $1.4M pricing implies.

Distressed does not mean uninvestable. It means the margin for error is thinner. ZIP 94923 rewards the prepared, punishes the overconfident, and leaves the math unchanged either way.

On balance, 94923 offers a low basis, the region around Occidental has moved on in ways that the ZIP itself has not fully absorbed. The result is a discount with genuine reasons.

Who lives in 94923 is part of why the ZIP is priced as it is. The demographic profile requires hands-on management, tight screening, and local knowledge.

The 94923 ZIP fits a narrow investor profile — hands-on, patient, and willing to accept that the cap rate on paper is not the cap rate in reality.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Occidental:

D Needs Caution
Buy Confidence Score: 48/100
Affordability
0/25
Appreciation
18/25
Stability
7/20
Timing
8/15
Rental backup
15/15
Affordability
Expensive
Homes cost 15.5× the median income
Value Trend
Stable (+2.2%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $2,223/mo if you need to move
Market Conditions
BALANCED
Even conditions for buyers and sellers
Bottom Line: This market may be challenging for buyers. Consider your timing and budget carefully.
⚖️
BALANCED MARKET
Santa Rosa-Petaluma, CA Metro Area
Even conditions for buyers and sellers
48 days
Average time to sell
Average
8.6%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Santa Rosa-Petaluma, CA metro data
🏠

Property Strategy for 94923

Which property type performs best in this market?

Best for Cash Flow
3BR
1.6% cap rate
Best for Appreciation
4BR
+8.7% 5yr CAGR
Best Overall Value
4BR
$476,525/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $1,108,656 $2,470 1.6% +6.2% $554,328
3BR $1,510,705 $3,370 1.6% +7.6% $503,568
4BR $1,906,098 $3,570 1.3% +8.7% $476,525

Market Trends

Home Value History (with trend line)

$1.5M$1.3M$1.1M$920K$717K$514KJul 2006Jul 2016Jul 2026

📊 How Does 94923 Compare?

Metric 94923 Occidental Santa Rosa-Petaluma, CA California
Home Value $1,429,865 $1,290,643 N/A $761,003
5-Year CAGR 3.5% 1.6% N/A 5.7%
Avg Rent $2,223 $2,223 N/A -
Cap Rate 1.2% 1.4% - -
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 94923 (Occidental, CA). Anonymous, moderated, never written by AI.

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Property managers serving Sonoma County

Manage rentals here? List your business →

PURE Property Management of California aims to provide simple and satisfying rental experiences for all. summary from their website

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Prestige Real Estate & Property Management offers Santa Rosa Property Management services. summary from their website

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The Professional Property Management Association of San Francisco (PPMA) represents professional management of residential and commercial space in San Francisco. summary from their website

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Listings are shown for convenience — Repit doesn’t endorse or vet these companies. Ratings shown come only from email-verified visitors.

Investability
Fair
Cap Rate
1.2%
Low
5yr Growth
+3.5%
Moderate

📊 Market Snapshot

Home Value $1,429,865
Monthly Rent $2,223
Price-to-Rent 53.6:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 1.9%
Cap Rate 1.2%
5-Year IRR 4.7%

📈 Home Appreciation

1-Year +2.2% ▲
3-Year CAGR +1.2% ▲
5-Year CAGR +3.5% ▲
10-Year CAGR +4.8% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 1.2%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (1.2%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
49.8%
Elevated risk
Landlord Climate
1.0/5
Protective
Value Trend (5yr)
+3.5%
Stable
Eviction process: Very Slow Rent control: Unfavorable

Demographics in 94923

Population: 1,457

💰 Median Household Income
$92,283
This area
$92,283
State
$94,164
USA
$74,580
🏠 Renter Occupied
26.7%
This area
26.7%
State
39.3%
USA
34.0%
💼 Unemployment Rate
9.2%
This area
9.2%
State
-16.6%
USA
3.7%
🎓 College Educated
45.4%
This area
45.4%
State
7.7%
USA
33.7%
👤 Median Age
54.1 years
This area
54.1 years
State
9.6 years
USA
38.9 years
🏚️ Vacancy Rate
49.8%
This area
49.8%
State
15.3%
USA
10.5%
👥 Population by Ethnicity
White 77.7%
Hispanic/Latino 21.2%
Other/Mixed 21.2%
Black/African American 1.1%
👶 Under 18
9.3%
This area
9.3%
USA
22.0%
👴 65 and Over
36.9%
This area
36.9%
USA
17.3%
📊 Poverty Rate
0.0%
This area
0.0%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 94923

B+ Avg School Grade
1 Schools
14.4:1 Avg Class Size
$41,270 Avg Per Pupil

Schools in This ZIP Code

B+ Above Average

Bodega Bay Elementary

📚 K – 05 Elementary
👥
26 Students
👨‍🏫
14.4:1 Class Size
💰
$41,270 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

Frequently Asked Questions

Is housing expensive in Occidental, CA?

Homes in Occidental, CA typically sell near $1.4M. Prices have moved at a 0.0% 5-year CAGR, which measured long-term demand.

How strong is the working-renter base in Occidental, CA?

Occidental, CA draws a stable base of working renters. Demand at the $2,223/mo rent level is reasonable for standard single-family and small multi rentals.

How strict are landlord regulations in Occidental, CA?

CA law tenant-protective for landlords, and Occidental inherits those rules. Investors should still review local ordinances for rental licensing.

What monthly rent should investors expect in Occidental, CA?

Rent in Occidental, CA is around $2,223/mo. The resulting rent-to-value relationship with $1.4M pricing is reasonable for most investor models.

Are there empty rentals in Occidental, CA?

Rental vacancy in Occidental, CA is elevated. Investors should budget normal turnover but not chronic empty units.

You know 94923 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 94923 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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How 94923 ranks in Santa Rosa-Petaluma, CA

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation →
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