Real Estate Investing in Oshkosh, Wisconsin (54904)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Winnebago County • Population: 22,428 • Data updated: September 2026

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Should you buy in 54904 (Oshkosh, WI)? Our answer, based on the numbers below.

🏠 For Homebuyers
GOOD FIT
Grade B (80/100)

Solid choice — values are growing steadily and the market is stable enough to buy with confidence.

📈 For Investors
MIXED
3.0 / 5 (52/100)

A middle-of-the-road market. Workable, but the best opportunities may be nearby ZIPs rather than this one.

⚠️ Risks to Know
CLEAN

No major risk flags on the data we track.

What’s happening in Oshkosh, WI (54904)?

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3.0/ 5

Investability

Overall investment appeal

3.0/ 5

Appreciation

Long-term value growth

4.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $368,891
Avg Monthly Rent $2,200
1% Rule ✗ Does Not Meet
Median Income $89,023
% Renters 21.6%

Market Analysis: 54904 Oshkosh

The 54904 ZIP in Oshkosh, WI is a local-operator market. Outside capital chasing a $369K entry has to pair deep knowledge with the discount.

The 54904 ZIP can work — but only with a tight operating hand. Remote landlords and passive investors tend to struggle here more than the underwriting suggests.

Nearby ZIPs in Oshkosh have seen price recovery that 54904 has not matched. Winnebago County data supports the view that the spread is structural rather than temporary.

On the rental side, 22,428 residents fill the ZIP, renter turnover runs higher than neighboring postal codes and delinquency risk is a real line item rather than a theoretical one.

The 54904 ZIP fits a narrow investor profile — hands-on, patient, and willing to accept that the cap rate on paper is not the cap rate in reality.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Oshkosh:

B Good
Buy Confidence Score: 71/100
Affordability
15/25
Appreciation
22/25
Stability
13/20
Timing
6/15
Rental backup
15/15
Affordability
Moderate
Homes cost 4.1× the median income
Value Trend
Rising (+6.5%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $2,200/mo if you need to move
Market Conditions
WARM
Seller-favorable conditions, steady activity
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.
☀️
WARM MARKET
Oshkosh-Neenah, WI Metro Area
Seller-favorable conditions, steady activity
0 days
Average time to sell
Very Fast
4.6%
Listings with price cuts
Few Cuts
0.0%
Sale price vs asking
Below Ask
0.0%
Income needed for mortgage
Affordable
📅 Market conditions as of August 29, 2026 — updated weekly from Oshkosh-Neenah, WI metro data
🏠

Property Strategy for 54904

Which property type performs best in this market?

Best for Cash Flow
3BR
3.3% cap rate
Best for Appreciation
2BR
+8.0% 5yr CAGR
Best Overall Value
4BR
$101,622/bedroom
📊 Compare All Property Types →
Type Median Value Est. Rent Cap Rate 5yr CAGR $/Bedroom
2BR $279,728 $1,140 2.9% +8.0% $139,864
3BR $336,347 $1,530 3.3% +7.8% $112,116
4BR $406,486 $1,640 2.9% +7.4% $101,622

Market Trends

Home Value History (with trend line)

$384K$340K$296K$252K$208K$164KJan 2009Oct 2017Jul 2026

Rent History (with trend line)

$2,288$2,032$1,776$1,519$1,263$1,007Feb 2026May 2026Jul 2026

📊 How Does 54904 Compare?

Metric 54904 Oshkosh Oshkosh-Neenah, WI Wisconsin
Home Value $368,891 $279,375 N/A $320,446
5-Year CAGR 5.8% 6.5% N/A 7.3%
Avg Rent $2,200 $1,533 N/A -
Cap Rate 4.7% 4.2% - -
💡 Why Invest in 54904? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

📊 See where this ZIP ranks in our Best-of lists →
A great house in the wrong ZIP is still a bad deal — screen every market by cash flow & cap rate.
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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 54904 (Oshkosh, WI). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
4.7%
Fair
5yr Growth
+5.8%
Moderate

📊 Market Snapshot

Home Value $368,891
Monthly Rent $2,200
Price-to-Rent 14.0:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 7.2%
Cap Rate 4.7%
5-Year IRR 10.4%

📈 Home Appreciation

1-Year +6.5% ▲
3-Year CAGR +5.5% ▲
5-Year CAGR +5.8% ▲
10-Year CAGR +6.3% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 4.7%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (4.7%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

Run an IRR Analysis →

⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
3.1%
Low risk
Landlord Climate
5.0/5
Friendly
Value Trend (5yr)
+5.8%
Stable
Eviction process: Fast Rent control: Favorable

Demographics in 54904

Population: 22,428

💰 Median Household Income
$89,023
This area
$89,023
State
$73,177
USA
$74,580
🏠 Renter Occupied
21.6%
This area
21.6%
State
22.0%
USA
34.0%
💼 Unemployment Rate
1.1%
This area
1.1%
State
-1.8%
USA
3.7%
🎓 College Educated
40.1%
This area
40.1%
State
17.1%
USA
33.7%
👤 Median Age
45.6 years
This area
45.6 years
State
35.3 years
USA
38.9 years
🏚️ Vacancy Rate
3.1%
This area
3.1%
State
17.1%
USA
10.5%
👥 Population by Ethnicity
White 93.4%
Asian 4.4%
Other/Mixed 2.0%
Hispanic/Latino 1.0%
Black/African American 0.2%
👶 Under 18
19.9%
This area
19.9%
USA
22.0%
👴 65 and Over
22.6%
This area
22.6%
USA
17.3%
📊 Poverty Rate
1.3%
This area
1.3%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

🎓 Schools in 54904

A Avg School Grade
3 Schools
13.5:1 Avg Class Size
$18,688 Avg Per Pupil

Schools in This ZIP Code

A+ Excellent

Traeger Elementary

📚 Pre-K – 05 Elementary
👥
430 Students
👨‍🏫
12.4:1 Class Size
💰
$18,688 Per Student
A+ Excellent

Traeger Middle

📚 06 – 08 Middle
👥
436 Students
👨‍🏫
12.9:1 Class Size
💰
$18,688 Per Student
A Very Good

Oakwood Elementary

📚 Pre-K – 05 Elementary
👥
407 Students
👨‍🏫
15.2:1 Class Size
💰
$18,688 Per Student
About Repit School Scores

Traditional school ratings rely heavily on standardized test scores, which often reflect family income more than school quality. Repit takes a different approach.

We evaluate schools based on factors that research shows actually impact educational outcomes:

  • Class Size — Smaller classes mean more individual attention
  • School Funding — Resources available for programs, staff, and facilities
  • Community Factors — Neighborhood characteristics that influence student success
  • School Environment — Size, type, and structure

Scores are updated annually using federal education data.

🎓 Nearby Colleges & Universities

1 Nearby 701 Off-Campus Students
C+
University of Wisconsin-Oshkosh
13,761 students · 3.8 mi

Investor Insight: With 701 students living off-campus nearby, this area has strong rental demand from the college population.

Frequently Asked Questions

What is the typical rental rate in Oshkosh, WI?

The typical rental in Oshkosh, WI commands about $2,200/mo monthly. That rent profile predictable cash flow against the $369K purchase basis.

What is the rental occupancy rate in Oshkosh, WI?

Occupancy in Oshkosh, WI runs consistent with elevated vacancy. Well-priced units at $2,200/mo lease on reasonable timelines.

Is real estate in Oshkosh, WI a good investment right now?

Oshkosh, WI rates 3.0/5 for investability. With median values at $369K and rents near $2,200/mo, the market offers reasonable fundamentals for rental investors.

Is Oshkosh, WI good for landlords?

For rental operators, Oshkosh, WI rates as landlord-friendly. The regulatory environment standard buy-and-hold operations.

What is the typical renter like in Oshkosh, WI?

Tenant quality in Oshkosh, WI ranks as solid. Landlords generally report reliable occupancy at market rents of $2,200/mo.

You know 54904 now. You don’t know where it ranks.

This page stays free — all of it. What one page can’t tell you is how 54904 compares to every other market. Investor ($19/mo) screens every U.S. ZIP by cap rate, the 1% rule, vacancy and landlord climate, and exports your shortlist.

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How 54904 ranks in Oshkosh-Neenah, WI

Every ZIP in this metro, ranked. Free.

Cash Flow → Appreciation → Affordable →
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