Real Estate Investing in Harrells, North Carolina (28444)

Everything the listing leaves out — vacancy, rent trend, cap rate, landlord climate. All free.

Sampson County • Population: 2,756 • Data updated: September 2026

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Should you buy in 28444 (Harrells, NC)? Our answer, based on the numbers below.

🏠 For Homebuyers
MIXED
Grade C (65/100)

Mixed signals — some positives, some negatives. Worth considering but not a slam-dunk.

📈 For Investors
MIXED
3.0 / 5 (52/100)

A cash-flow market — rent-to-price math works from day one, though value growth is modest. Great for income-focused investors.

⚠️ Risks to Know
1 flag
  • High vacancy: 29.2% of homes vacant — above national norms.

• Modeled rent — no observed market rent for this ZIP; the figure is estimated from HUD fair-market rent.

What’s happening in Harrells, NC (28444)?

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3.0/ 5

Investability

Overall investment appeal

2.0/ 5

Appreciation

Long-term value growth

4.0/ 5

Cashflow ROI

Rental yield potential

Avg Home Value $154,052
Avg Monthly Rent $891
1% Rule ✗ Does Not Meet
Median Income $58,438
% Renters 26.2%

Market Analysis: 28444 Harrells

Investors eyeing 28444 need to respect the fundamentals at play. Home values of $154K come alongside slower price movement and elevated management overhead.

Rent of $891/mo on a $154K basis reads well until vacancy, delinquency, and capex enter the model. The honest cap rate in 28444 sits below the stated 0.0% once reality is priced in.

Regionally, 28444 sits on the difficult end of the NC spectrum. The a viable market for read — for disciplined operators — is that pricing reflects the difficulty.

The demographic picture in 28444 includes headwinds that any investor should price in. Income distribution skews lower than Harrells averages, and tenant stability requires active management.

The right play in 28444 usually involves deep tenant screening, aggressive delinquency response, and a conservative capex buffer. Anything less, and the discount can turn into a trap.

Explore the Data — Click a Tab Below
🏦 Current 30-yr Fixed Mortgage Rate: 6.76% as of Sep 10 Source: Freddie Mac PMMS

Here's what matters if you're considering buying a home in Harrells:

C+ Average
Buy Confidence Score: 68/100
Affordability
20/25
Appreciation
18/25
Stability
7/20
Timing
8/15
Rental backup
15/15
Affordability
Affordable
Homes cost 2.6× the median income
Value Trend
Rising (+5.0%)
How home values changed in the past year
Rental Backup
Strong
Could rent for $891/mo if you need to move
Market Conditions
BALANCED
Even conditions for buyers and sellers
Bottom Line: Mixed signals in this market. Research specific properties carefully and be prepared to negotiate.

Market Trends

Home Value History (with trend line)

$165K$148K$130K$113K$96K$79KJul 2006Jul 2016Jul 2026

📊 How Does 28444 Compare?

Metric 28444 Harrells North Carolina
Home Value $154,052 $162,509 $330,565
5-Year CAGR 3.9% 3.2% 7.8%
Avg Rent $891 $887 -
Cap Rate 4.5% 4.3% -
💡 Why Invest in 28444? Click to expand

With a 3/5 investability rating, this ZIP shows solid fundamentals for buy-and-hold investors.

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Landlord Ground Truth

Real numbers from people who own or manage rentals in ZIP 28444 (Harrells, NC). Anonymous, moderated, never written by AI.

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Investability
Good
Cap Rate
4.5%
Fair
5yr Growth
+3.9%
Moderate

📊 Market Snapshot

Home Value $154,052
Monthly Rent $891
Price-to-Rent 14.4:1
1% Rule ✗ Fails

💰 Return Metrics

Gross Yield 6.9%
Cap Rate 4.5%
5-Year IRR 8.4%

📈 Home Appreciation

1-Year +5.0% ▲
3-Year CAGR +1.2% ▲
5-Year CAGR +3.9% ▲
10-Year CAGR +4.9% ▲

🏠 Rent Trends

1-Year N/A
3-Year CAGR N/A
5-Year CAGR N/A
Negative Leverage — IRR / Tax Play Cap Rate: 4.5%  |  30yr Rate: 6.8%
Leverage reduces cash returns at current rates.

The current 30-yr mortgage rate (6.8%) exceeds the estimated cap rate (4.5%). Financing reduces your cash-on-cash return below the cap rate. Markets like this may still make sense as IRR plays — factoring in appreciation, depreciation, and a future refinance when rates drop.

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⚠️ Risk Signals

Composite view of factors that can impact a ZIP's stability and your downside risk.

Vacancy
29.2%
Elevated risk
Landlord Climate
4.0/5
Friendly
Value Trend (5yr)
+3.9%
Stable
Eviction process: Moderate Rent control: Favorable

Demographics in 28444

Population: 2,756

💰 Median Household Income
$58,438
This area
$58,438
State
$63,256
USA
$74,580
🏠 Renter Occupied
26.2%
This area
26.2%
State
27.8%
USA
34.0%
💼 Unemployment Rate
2.6%
This area
2.6%
State
-19.3%
USA
3.7%
🎓 College Educated
12.4%
This area
12.4%
State
0.5%
USA
33.7%
👤 Median Age
41.4 years
This area
41.4 years
State
6.5 years
USA
38.9 years
🏚️ Vacancy Rate
29.2%
This area
29.2%
State
19.4%
USA
10.5%
👥 Population by Ethnicity
White 52.0%
Black/African American 25.8%
Other/Mixed 22.1%
Hispanic/Latino 20.4%
👶 Under 18
22.7%
This area
22.7%
USA
22.0%
👴 65 and Over
19.0%
This area
19.0%
USA
17.3%
📊 Poverty Rate
7.2%
This area
7.2%
USA
11.5%

Crime & Safety

🚧

Crime & Safety Data Coming Soon

We're integrating comprehensive crime statistics including violent crime rates, property crime, and safety scores to help you make informed investment decisions.

Expected: Q1 2025

Frequently Asked Questions

Where do home prices stand in Harrells, NC?

Harrells, NC home values average about $154K. That price point suits investors targeting rentals with $891/mo in monthly income.

Is Harrells, NC a friendly market for rental owners?

Harrells, NC falls under NC landlord-tenant law, which is landlord-friendly. That backdrop makes day-to-day property management reasonable.

Should investors worry about vacancy in Harrells, NC?

Harrells, NC sees elevated vacancy, which is reasonable relative to the broader NC rental market.

What are rental rates like in Harrells, NC?

Average rent in Harrells, NC is approximately $891/mo per month. Against $154K home values that yields a reasonable rent-to-price ratio.

What is the renter demographic in Harrells, NC?

Harrells, NC offers a predictable renter base at the $891/mo rent level. Tenant turnover is reasonable for well-managed properties.

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